MARKETING, PR & SOCIAL MEDIA COORDIANTOR
Location: In-person at our studio in Santurce, San Juan, Puerto Rico
Schedule: Starting Part Time (3 days a week (10:00 AM – 5:00 PM)
Rate: $18–$20 per hour, depending on experience and qualifications
We’re looking for a creative, organized, and proactive person to guide social media planning, coordinate brand projects, and build relationships with influencers, collaborators, and potential retail partners.
Working closely with the founder, you’ll bring ideas to the table, translate them into actionable plans, and take ownership of timelines and follow-through. This role centers on strategy, coordination, and relationship development; content production skills are a plus.
Key Responsibilities:
Social Media & Brand Planning
* Develop content plans across Instagram, TikTok, and Pinterest, adapting ideas to each platform while maintaining a consistent brand identity.
* Bring relevant references, cultural insights, and campaign ideas to the team.
* Prepare creative briefs and coordinate with content creators to execute approved concepts.
* Manage scheduling and publishing, track performance, and recommend practical improvements.
* Monitor audience conversations and engagement, identifying opportunities to strengthen the brand’s community.
Project Management
* Maintain the marketing calendar and coordinate deadlines and deliverables for launches, campaigns, and collaborations.
* Anticipate needs, flag delays, and keep projects moving
* Keep project updates, creative materials, and partnership records organized and accessible.
Influencer & Community Relations
* Identify influencers, stylists, and collaborators whose work and audience align with the brand.
* Develop and manage a gifting program, from outreach and product selection to tracking placements and agreed deliverables.
* Coordinate product loans and returns, maintaining accurate records and consistent follow-up.
* Build ongoing relationships with collaborators beyond individual placements.
Wholesale & Growth Opportunities
* Research prospective retailers and identify wholesale opportunities aligned with the brand’s positioning.
* Initiate buyer outreach, share lookbooks and linesheets, and maintain consistent follow-up.
* Cultivate potential retail relationships, working closely with the founder on commercial decisions.
* Recommend relevant brand collaborations and other opportunities to expand the brand’s reach.
What We’re Looking For
* 2–3 years of experience in marketing, social media, or brand partnerships.
* Strong understanding of Instagram, TikTok, and Pinterest, with a sharp visual eye.
* Excellent communication in English and Spanish, with an understanding of brand voice.
* Highly organized, proactive, and able to manage projects and follow-ups independently.
* Proficiency in Google Workspace (Drive, Docs, Sheets) and project management tools such as Notion or Asana.
* Working knowledge of Meta Business Suite, Meta Ads Manager, Shopify, and social media analytics.
* Experience with influencer gifting, partner outreach, and developing wholesale relationships.
* Basic photo and video editing skills in CapCut, Canva, or Adobe Creative Cloud.
* Strong interest in jewelry, fashion, design, and digital culture.
To Apply
Please email your resume and cover letter to info@hernanherdez.com.
Subject line: 2026 Marketing, PR & Social Media Coordinator – Your Name
In the body of the email, include one sentence on why you’re the right fit for this role.